Toronto, Ontario Canada – February 19th, 2016 – Today, after another 12 Months of surveying the public, Top Choice Awards (TCA), an International market research firm, has released the results of its 2016 Top Choice Awards Survey.
Conducted annually since 2005, the survey accepts nominations from the public and allows them to vote in a variety of categories for their favorite businesses and professionals in their city. This year’s survey was conducted in 26 cities across North America and received responses from over 880,000 participants.
With over 3000 nominees in the running for the top spot in their category, the survey broke all records of popularity. “The 2016 TCA official Nominees used their social media outlets and reached out to their clients, friends, families, fans and followers in order to bring awareness to their nomination and our free public service” said Francesca Filippelli, National Accounts Manager of TCA.
Known as the business award “that’s social”, TCA tapped into its social media channels to help drive the survey, reaching targeted areas and a wide demographic audience. Nominating and voting happens via phone, email, mail and online outlets; providing a free spotlight for North America’s brightest and renowned businesses and professionals. Besides mass survey distribution to the public, TCA builds a personal connection with the nominees throughout the nomination and voting process, providing guidance to help them get the most out of their official nominee status. “Every aspect of the survey is geared towards openness and share-ability. Every nominee in every category of each city is chosen by local people and social media has been a pivotal part of reaching and engaging consumers and nominees alike.” said Monica Couto, President of TCA.
The survey has evolved beyond simply allowing consumers to nominate and vote. It has developed into a platform that collects feedback from voters, creating a channel for consumers to freely share their thoughts with the businesses and professionals they love. David Silvestre, CEO of TCA adds “Beyond the piles of useful and specific information that voters provide to the nominees they vote for, you will find something deeper and more meaningful. When people trust your business they are not afraid to show it and the voters that participated all share a common passion for the businesses, professionals they voted for. We, at TCA, are honored to present a trusted public list of businesses and professionals that will help you find the Top service or product you looking for.”
We at PCM together with our team of long term supply partners are more than grateful to be chosen as your favorite and we wish to continue on this path of success for years to come.